Proof, an identity verification (IDV) pioneer, has received a strategic investment from State Farm Ventures to carry on its mission to combating identity fraud and making digital transactions easier, particularly in the auto and home insurance sectors. Amid a historically down year in the real estate market, Proof expanded significantly, processing more than $150 billion in authorized transactions in 2024. The transaction highlights the booming demand for secure digital identity platforms that enhance security, reduce fraud, and provide better customer experiences in important transactions.
Proof Secures Strategic Investment from State Farm Ventures to Drive Innovation in Identity Verification and Fraud Prevention